The key formula to network marketing success write a million-dollar newsletter

When it comes to building a million dollar network marketing organization secret is superior newsletter design! Make sure your newsletter is well written, well designed, and impossibly interesting and you’ll have the key to building a network marketing empire.

Write your newsletter as if you were chatting to a friend over a cup of coffee. To achieve that effect, your newsletter should kick off with a friendly greeting to emphase the relationship that exists between the recipient and the sender. At the same time it personalizes your business by presenting you as a real live, warm, and caring human being. Too often, articles about building a million dollar network marketing business emphasize down line, up line, sales figures and product presentation but far too rarely emphasize the human side of the business. The people who read your newsletter do not want to feel as if they have just been marketed to but instead they want to have the impression that their interests and welfare were being considered when you sat down and wrote to them.

You should always design your newsletter as a plain text document rather than relying on html. Avoid graphics and other items that will make downloading it slow. Structure the body of the newsletter in such a way that it looks well ordered and not cluttered. It should consist of distinct sections, some of which may appertain to the company you are representing while others will deal with general articles and content. Free tips that may benefit the readers or save them money will always be appreciated. Make sure you are offering your readers value beyond the actual business offer behind the newsletter.

It is often suggested that your company material should make up the upper half of the newsletter’s body while general content ought to be placed on the bottom half. However, such advice is flawed because it will cause those who are simply subscribing for the content but not for the business to glance over the message you are trying to get out and scroll straight down to the bottom half of the letter – if they read it at all.

A far better method is to intersperse content and promotional material. Perhaps the first article may be about a new product you are marketing while the second may be a recipe, cooking tip, wellness advice, or so forth; the third article can once again discuss an aspect of your business, such as explaining the growth you have recently experienced, while the fourth section may be a give away, puzzle, joke, useful fact, and so on. This makes the entire body of the newsletter readable and useful and makes it more likely that your promotional information will also be read.

Your newsletter should end with a friendly closing that in some way recalls the original greeting. Once you start building a million dollar network marketing organization using the newsletter as your secret weapon, you’ll need to squeeze every bit of value you can get from it. A personal signature, your title and contact information, an invitation to email you with questions or content suggestions are all good things to incorporate while a call to action, such as buying the product or taking the free marketing course are good closes for the newsletter. You may even want to add a teaser for the next newsletter, which will ensure that you will not receive too many unsubscribe requests. Another way to maintain customer interest is to focus on the customer by including questions as part of your text and inviting feedback.

Invest your newsletter with your own personal and original style, give it some zest and zip, keep the reader involved and you will be on your way to building a loyal readership who learn to trust you and therefore will be more inclined to do business with you.

Find and customize beautiful cubic zirconia jewelry

When looking for that perfect piece of jewelry for someone special, why not consider buying cubic zirconia jewelry? It has all the fire and beauty of the more expensive stones, but it costs only a fraction of the price. A lot of dramatic advances have been made in these gemstones over the past several years so that it is really difficult to see the difference from the most costly gems you can buy.

There are a range of fabulous pieces that are available for you to choose from. Regardless if you are looking for bracelets, rings, earrings, or pendants, you can find the perfect piece of cubic zirconia jewelry for yourself or to give as a gift to a friend or loved one.

Whether you want your piece in white or yellow gold, fourteen or eighteen karats, or platinum, you will find choices available like never before. Many items are customizable so that you can choose the style, shape, bracket type, and color that fits your particular taste.

You need not worry about falling in love with a piece only to discover you cannot get it in the color of gold you want. Are you thinking about something with a little more color in your gems? There is a wide variety of colored stones from your typical aquamarine, peridot, synthetic sapphire, or synthetic ruby to tanzanite, blue green, pink, purple, and many more.

Regardless of what color is your favorite, there is cubic zirconia jewelry to match your desires. It is also possible to have old jewelry repaired, and you can replace tired, worn-out old stones with the newer, higher quality ones that are available, thanks to improvements that have been made to the stones over the past several years. You no longer have to worry about your stones becoming dull with age, crazing, or changing colors.

Remember, there is more than one type of quality stone you can buy when you are in the market for a piece of jewelry. Make her eyes light up with joy when she opens a present from you that is sure to delight her for years to come. Surprise her with a gift that tells her how much you love her each and every time she wears it.

So if you know all about the improved quality of cubic zirconia jewelry, and you are serious about wanting to check out some of the pieces to purchase for yourself or someone else, visit FreeCZ at freecz. com for an extensive selection of unique products and designs. You will not be disappointed with the wonderful selection offered at this exceptional resource. With over thirty years of experience, this detailed jeweler is ready to offer you only the best.

Crucial ingredients for online business success

Starting an internet home business is not an easy task. Creating a successful work from home venture will take time and effort. If you are new to the concept of making money online, you will have a learning curve to conquer. You will be discovering new principles and applying these concepts to developing your home based business. Unfortunately, you will encounter obstacles on the path that leads to selling on the internet. Despite their accessibility, online businesses have some disadvantages when they are compared to brick and mortar stores. These inconveniences are due to the limitations created by the same internet where your online store will reside.

These will be some of the challenges that you will face:

---> Intangible Merchandise

---> Shipping Information

---> Damaged Goods

---> Returning Products

---> Technical Problems

1) Intangible Merchandise

One of the main disadvantages of an internet business is the inability for shoppers to examine your products. Customers do not get to inspect the items that they have purchased from your online store until their package has arrived. When you are developing your web business, make sure that the description of your products is accurate and that the images you use are clear and precise.

Take advantage of the technology that allows customers a 360 degree scan of your items. Give your buyers the opportunity to enlarge the image of the products. More information for your shoppers translates into an opportunity for a sale. In addition, provide a phone number on your website so that your visitors can call you if they have any questions.

2) Shipping Information

Another concern that faces your online business venture is the issues that surround the shipping of your products. An on site store gives customers immediate possession of the items. They do not have to wait and they do not have to pay for shipping. Fortunately, this inconvenience is something that most internet store shoppers accept but you have to make this information available inside your online business. The more facts that you give your potential buyers, the easier their decision will be.

Communication is the tool that will alleviate your customer’s concerns. When you are creating the web site for your online business, provide an obvious button or a link that will give your visitors access to your shipping information. Inform your customers about shipping costs, shipping agent(s) and delivery times. If you are drop shipping your products, your distributors will have all of these facts available for you to post inside your internet store. List your phone number on every page.

3) Damaged Goods

The next problem that faces your internet business store is goods that are damaged during transit. This situation will happen and you need to be prepared. Discovering where the misfortune occurred will be difficult to determine. The saying that the customers are always right can be applied in these circumstances. Even though you may lose money, you may gain life long clients.

As you are developing your online home business, consider how you will approach this issue. Remember, your customers cannot run down to the store and exchange the products or get a refund. They will have to repackage the items, drive to the post office and spend money on return shipping. Give your buyers an easy access to your damaged goods policy on your web site. Make it clear what they can expect during the process. Be detailed and precise. Stay in contact with your customers through phone calls or E-mails. Again, if you are drop shipping, your distributors will give you this information. If not, create your own procedure. Remember, list your phone number on your web pages.

4) Returning Products

Returns will be a fact of life for your online home business. Remember, your customers did not get to examine the products and they may be unhappy when their items arrive. Your return policy is similar to your damaged goods procedure but there are some differences.

Make it clear in your internet store the length of time that you will give your buyers to return the product. Again, be specific with your policy. Will you charge a re-stocking fee? Will you pay for return shipping? What happens if the merchandise is damaged during transit? How long before they get a refund (or credit). Once again, there is an inconvenience factor that must be considered. Not only theirs but yours as well. Communicate to your buyers through phone calls or E-mails what to expect during this process. If you drop ship, follow your distributor’s guidelines.

5) Technical Problems

One of the most frustrating aspects for an online home business is when your internet server is having problems. These situations are out of your control and patience becomes your companion. If your provider is down, your store is closed whether you like it or not. Lost orders can happen if your server is having difficulties. The technical problems of your internet provider will send you to a new level of aggravation. These occurrences can happen frequently and they are unpredictable and uncontrollable.

All you can do is wait. If the delay is too long, call technical support. They can give you a good idea of how long the inconvenience will last. If the resolution is taking longer than expected, call or E-mail your customer and explain what is happening. Generally, these interruptions do not last for long but be prepared, they will happen

Developing an online presence with your internet home business requires a commitment for comprehending all aspects of your venture. It is essential that you increase your awareness of the challenges that will litter your path toward making money online. Preparation can avoid wasted time that would be better used for developing other aspects of your work from home venture.

“The man who most vividly realizes a difficulty is the man most likely to overcome it.”

Web design scannability

Would it interest you to know that most web users don’t come to your site to appreciate the attractiveness of the design? That’s not to say that an attractive web design isn’t important. However, the majority of site visitation happens because the consumer was motivated to look at your site to see if you could give them a reason to purchase from your ecommerce business.

The web is based on small resolution sizes. The words read online aren’t even as clear as newsprint. The pictures are often low resolution and a computer screen can tax the best of vision.

Practical Application

One of the most cost effective applications this information can produce is that you may not need a website filled with all the toys such as Java Script or Flash design. These tools add spice to your website, but can often detract or even annoy visitors who are simply looking for information they expect to find on your website.

A well ordered website can reap incredible rewards for ecommerce business. Effective bullet points, keywords or phrases accented in bold type and an easy to navigate page may have a greater impact on your ecommerce web design than anything.

What this may also mean is that the web design options you can chose from may expand.

Self-Directed Design

You see, if you know what will help make your site better you can self-direct the development of the site through template rich designs that allow you total control over the text in an easy to use environment that does not require the use of complicated code or extended training seminars to use.

Obviously many web design experts would rather have you seek an alternative using their personalized service, but in the end you have a stronger interest in the success of your website than a hired web developer. If you can utilize the tools available to make your site user friendly and highly scannable you will likely find you can achieve your own success in web design.

Writing for the Web

Content writing for web pages is not the same as writing for any other type of content. Thoughts must be compact and content must be scannable. This means when you write for the web you must help your reader find the subject they are most interested in using a sub-heading or indexing system that allows a quick scan to determine if your web page contains the information they need.

Even if your website does not contain the exact information your visitor wants they may be pleased to know it didn’t require extended reading to make that determination. In turn the visitor may venture to other pages of online content to determine if you have the information they need elsewhere on your site.

Cell phone shopping advertisements

At any given time, you can log into the Internet and find cell phone shopping advertisements on your homepage. These cell phone shopping advertisements are presented in a manner that is fast, concise, and to the point. Sponsors have paid a lot of money to bring the cell phone shopping advertisements to your attention, and simply ask that you take the time to visit their dealer to see what discounts will be right for your family.

Through direct hyperlink advertising methods, consumers can access cell phone shopping advertisements with the click of their computer mouse button. This link will take you directly to a sponsored website, where many models of cell phones are offered. You might not be interested in purchasing a cell phone at that time, but curiosity take a hold on your and you visit the site to find out the latest rates being offered on cell phones.

Some of these cell phone models offered in these cell phone shopping advertisements might be for a personal digital assistant device that allows you to access your email at any location, and others are simple pay-as-you-go cell telephones, offered by many cell phone companies, that center around the needs of budget cell phone customers.

Some of the cell phone shopping advertisements are short lived, and are presented to the customer in the form of scripted, digital presentations that pop up on your screen just long enough to get the sales message across. The consumer has the opportunity to block these types of cell phone shopping advertisements by selecting pop up blocker filters on their web browser toolbar.

Other cell phone shopping advertisements might require some time to find, because they are hidden deep within the multiple categories of cell phone companies that offer cell phones for purchase under one retailer’s virtual storefront. When you do reach the right cell phone shopping advertisements, you may have lost interest and close the web page without reviewing the information.

Other cell phone shopping advertisements will provide cell phone customers with knowledge about how you can synchronize your cell phone to your laptop computer. This form of information might be more than any cell phone user needs because their phone plan does not support such an opportunity, or you do not own a laptop computer system to take advantage of such technological advances.

Other cell phone shopping advertisements stress the technology benefits offered through Bluetooth technologies that make the wireless features of your cell phone model seem outstanding and state-of-the-art. After looking at the information contained in these cell phone shopping advertisements, you have a better understanding that your cell phone is not capable of performing that function.

There are question and answering blogs on cell phone use that are included in cell phone shopping advertisements. These open forum discussions will bring simplicity of use, or product errors to the attention of the consumer, who may or may not be enticed to purchase the model of cell phone that is being advertised. All cell phones have different features, and if you are not trendy enough want a cell phone with a camera, then these questions are certainly not beneficial.

Travel leather bag shopping

Travel bags are the most chic, stylish and expensive when they are made from leather. There are several brand names that sell original, well styled and well made leather goods that are famous around the world for their quality.

These well known brand names are like the Leather Specialty, Millennium Leather which manufacture the best quality of leather travel bags that are well known and well liked. People who like style and elegance and can also afford one like to buy items that are made out of leather. There is different variety in leather which is all attractive in the type you like it.

The leather ranges from buffalo leather made from buffalo skin, camel skin, snake skin, etc. Snake skin products are supposed to be the costliest since there is shortage of the raw materials. Buffalo skin travel bags are affordable than any other since this leather is commonly used when it comes to using leather.

Camel skin leather is also liked by many for its beige color and rugged looks, which allow unique style for the consumers. Many camel skin products are matched with brass handles and locks to add to the charm all ready existing with the camel skin.

Snake skin products are classified as exotic products. These are costly as well as happen to be high society products. Highly costly, these products can be combined with several other costly items to appear decorative and give the owner a unique piece to own.

The leather brand names have been in the business of producing branded luggage for generations therefore they have certain goodwill that comes only to the people who have carried on business by maintaining quality with their products.

Leather products require to be taken good care of. While storing, these require to be stored in dry placed preferably covering it with good plastic or a soft cloth which will avoid its coming into contact with the daily changes in weather as well as wear and tear that is caused by the dust particles settling on these luggage items.

You can surely go forward to buy leather products because these are unique products to own and cannot be compared with ballistic nylon in elegance. The shine and charm that these products provide.

So enjoy the pleasure of shopping for leather travel bag shopping and owning the best luggage. Shopping leather bags will prove to be challenging since there is a lot of variety available in the market.

Franchise opportunity - what questions should you ask the franchisor

With all franchise opportunities there are a few questions that all potential franchisees should ask of the franchisor. Bear in mind that this relationship could last many years and your business potential and your future happiness rests on the answer received. Money whilst important in the decision making process is by no means the only important consideration in business.

First and foremost it is important to ask about the franchisors background. Their experience in business and their knowledge of the field that you are about to enter in should be comprehensive. Not only will this give you a chance to inquire about their knowledge but will also help you understand the people behind the business opportunity that you are about to enter.

How does the franchisor evaluate new franchisees? If this has not been as well developed as it should be then surely it questions the value of the franchise as well. All franchisors should have a clear understanding of the types of people they are searching for and clear guidelines as to how evaluate and score them. Bear in mind that a chain is as strong as its weakest link.

How well do they communicate with you? What methods do they use do communicate? Are they in touch with the latest technology? Technology is changing rapidly and in the future only the business men with their fingers on the pulse will survive.

How fast do they respond to requests for further information? If the franchisor can not be bothered with answering your questions before you they have your money how will they react once the monies have changed hands? When you find a franchise where the lines of communication are not only open but they are also professionally conducted then you can almost be sure that you are backing a winning team.

How many franchises have they sold and how well are the other franchisees faring? Are the franchisees generally happy with their business? Is it what they expected? The moral of each part of the network will be a major factor in the growth potential of the group as a whole. Getting a grip on the profitability of their systems and understanding your chances of succeeding with their business ideas are very useful bits of information to have.

If possible get a full list of their franchisees names and contact details so that you can ascertain for yourself if the facts and figures quoted are reliable and trustworthy. Speaking to other franchisees will also help you to discover the pros and cons of the franchise business.

Finally it is important that you see eye to eye both with the franchisors and their long term plans for the business. Knowing what they hope to achieve and how they plan to do it will affect you and your business plans for many years. Are they receptive to ideas from other franchisees? Do they have a system of logging all the ideas received from their franchisees? Most of the best ideas invariably come from the people who are at the front end and dealing directly with the consumer.

Once you can get a feel for their long term plans and possibly approve of their way of thinking then you stand a better chance of not only living within their requirements and systems but also growing within them.

If you are ready to buy into the dream that the franchisor is selling then you have to be sure that not only the systems are in place to handle your growth but also that this strategic partnership will also develop further due to common ideas shared.

Some financial pros and cons of practicing search engine optimisation specifically for and in the uk

Economic pragmatism would be the main reason. If I have a dispute with a client having an office in the UK - not that t his ever happens, of course! - I can go to court in the UK and in the first instance get my case heard locally and in the second instance have the further option of sending the bailiffs round when the defaulter simply ignores any court judgment against them.

If the client is based abroad, then the chances of bringing them to book are remote and improbable if they exist at all. Being a one-man band, I don't deal in the sort of figures that make extradition a realistic proposition, and suggestions of invasion or all-out war evaporate when I wake up. Nor, reverting to pragmatism again, is it feasible to sue them locally and, while the local public bar would no doubt be packed with eager volunteers, it's an expensive effort sending the boys round.

So from the point of view of resorting to legal redress, sticking to UK based clients makes sense.

It can be embarrassing, though, working in the UK and trying to explain our archaic and exploitative banking system. Clients from more enlightened countries (read; anywhere else on the planet) find it hard to believe that the money they sent by bank transfer a week or so ago has yet to emerge from that mysterious bourne where money temporarily vanishes to when it enters the British banking system and appear in my account. "Certainly we paid it", they indignantly assert in response to my timid query about, er, actual payment for my services. I feel like an idiot trying to explain that despite the interim period I still haven't seen hide not hair of any remittance.

I've known my bank to indignantly deny any knowledge of any monies being in the system the very day before it appears in my account, right up till closing time. I've logged into my online account the next morning and there the money is, in some cases to my intense relief. Paypal money can be transferred between international accounts in a matter of moments, so how can the banks possibly justify not operating at the same speed? My guess would be that they can't justify it but a succession of supine governments allows them to get away with this, bad for all other business though it is.

This regularly presents me with a dilemma - has the client paid me for the work already carried out or not? Should I do more work for them effectively on their say so - and remember, this is likely to be someone I've never met or spoken to even on the telephone, that's the nature of the business, you communicate by email - or do I do work instead for a known and reliable client who lives, relatively speaking, just up the road? Obviously, I have to do work for the known client as I can't live on assurances, which in some cases can mightily displease those whose patronage I would dearly love in order to be able to expand my business. Rosy visions of future prosperity have been known to gloomily recede under these circumstances.

So there's good and there's bad aspects to practicing search engine optimisation in the UK.

Designing a website that loads quickly

The amount of time it takes for your website to load onto the visitor's screen is a major influence on traffic to your site. Research has shown that most internet users will leave your website if it takes more than 10 seconds to load and some potential guests will exit even faster. A quick loading website is vitally important to the success of your site.

There are a variety of different ways a person may access your site. Individuals still using dial-up connections will typically see the slowest load times. If you have a site that loads slowly for high speed internet users, chances are that those with dial-up will give up long before the site is loaded. To get visitors to browse your website, it must load quickly.

One way to tell if your website may load too slowly is to check your visitor statistics. Look for a high number of page loads for your home page with little or no activity on the other pages. This could mean your visitors are clicking away because they become tired of waiting for your page to load.

To ensure a quick and efficient loading time, monitor the size of each of your website pages, as well as the download time. There are a few other things you can do to increase your loading time as well.

Weigh Your Graphics

Images, pictures, and other graphics are one of the main causes of slow loading web pages. Use a minimal amount of graphics in your website design, only using those that are really necessary. If your page is loading too slowly, reevaluate your graphics and eliminate more if possible.

Revise Your Code

Unnecessary coding can create a larger file size that slows down your page loading. Design your pages using style sheets to decrease the amount of HTML coding in each page. You can also use a tool like HTML Tidy to eliminate any coding within your page that is not needed.

Resize Your Images

If you have eliminated your unnecessary coding and unneeded graphics, but still experience sluggish loading times, you can resize your graphics. Using a photo editing program like Adobe Photoshop, you can make the images and pictures you need to keep in your website design smaller so they load faster.

Evaluate Your Web Host

A website can only be as good as the web host. If you have followed the previous suggestions and still have slow loading web pages, your host could be to blame. Test the loading time of your website on other computers with various types of internet connections and if the problem remains, you should consider contacting your hosting company to discuss the issue. If your situation is not resolved, it may be time to find a new web host.

Fast load times will increase your traffic and visitors will browse your site longer. An increase in traffic and visitor lengths can only bring an increase in sales!

Steps in information sharing

Information sharing is one of the most important aspects of driving web business. If you have a website and if you are not able to share relevant information regarding your service or product with your readers or internet users then it will greatly impact the web traffic to your website. There are quite a few advantages of effective information sharing and they are:

• It will help in building instant credibility

• There will be a higher number of inbound links

• Your website will achieve a better SE ranking

• There will be an increase in the number of visitors to your website

• At the end of the day, all this will generate sales or increase revenue

Well! These are some of the benefits that you will derive through information sharing but it is not as easy as it seems. There is a step-by-step process that goes behind it and if you follow them to the suit then you will be able to not only capture your target audience but also get ahead in the internet rate race.

Let us take a look at the various steps:

Step I: Add relevant and useful information

Content creation is a process and the only way to get meaningful content is by adding relevant information; information that is useful for the reader. This is where you should also apply niche writing. If your website is selling a product like camping tents, then provide as much information as possible regarding the product and how it can be useful to the buyer. Write about how to camp, what are the altitudes where you can use a particular camping material, what are the various benefits, etc.

If you feel that you are unable to provide the type of content required then you can hire content writers who can do the job for you. It is an affordable option and these days most writers are aware of the requirements of various search engines and they will be able to churn out some really informative content for you.

Step II: Make your content Viral

If you want your content to spread across the internet rapidly then the best option is to make it viral. All you have to do is add a small footer in every article stating that readers can re-publish this article/the content. Here’s an example:

{Start Footer} Article by John Scali of johnscali. com - A definitive guidebook to landscape photography. You are permitted to use the article on your web site but please make sure to include this footer. {End Footer}

It is important to include a link to your website in the footer where the anchor text will be a keyword phrase like landscape photography, which is the hyperlink. Due to the growth of links across the web, your website ranking will also increase for the particular keyword phrase i. e., landscape photography.

Step III: Internal Publishing of Content

There are many ways of publishing content and the web is one of the most powerful publishing sources. But before you publish your content on the web, you need to publish it internally. One of options is to introduce the content to your subscribers. If you are publish it on the web then maintain a single page listing of all the articles. The list will ensure that the search engine spiders are able to find all the valuable information with ease.

Step IV: External Publishing of Content

When we say external publishing, it means publishing the content in other websites, e-zines etc. There are many free and membership oriented websites and directories where you can submit your articles. There are also some online magazines that may be targeting audience who might be interested in your product or services. Contact such editors and have your articles published on their website. This will help you to share information with a wide base of audience.

While publishing content externally, include footer where you can mention your website URL. This will help in driving traffic to your website.

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Web development the mother of ecommerce

With the growth in web development there have been many businesses and organizations who have hired an in-house webmaster to manage the growth and direction of their business website. Some of these developers are making a significant salary.

Most successful online firms have concluded this is the new ‘business as usual’. The site looks good and is functioning well. The webmaster is on call to work through any difficulties the may arise with the site.

The webmaster may be in charge of improving Search Engine Optimization (SEO) and they may be working with a freelance or in-house writer to accomplish the goals of the company.

The difficulty many online businesses encounter is they typically have limited start-up capital and the hiring of a full-time in-house webmaster may result in the demise of the company from a financial perspective.

The primary impetus of any online business is to keep costs low and hope for a significant volume of customer orders. If the product is highly unique it may be possible to sell fewer items at a higher profit margin. This is an important concept in online marketing simply because it has a determinant factor in the way you develop and optimize your site.

If you are one of the many netrepreneurs that would like to learn to crawl before you walk or run then you might want to consider an integrated solution that places you in the drivers seat in terms on site development.

It is possible to develop a website that includes all the things you will need for ecommerce without the need for a webmaster. This strategy is possible even if you have no previous experience in web development.

By taking a highly detailed route through web development on your own through an ecommerce solution you can literally have a business website up and running the same day.

This solution also provides a sense of empowerment because the step-by-step process allows you to have full control over site functionality. You can customize the look and feel of the site and have satisfaction in knowing you are in control of the process.

Web development doesn’t have to be a mystery that only a select few can unravel. The process of developing a business website has become streamlined. The result is proving to be a boon to netrepreneurs with big ideas and limited income. If necessity is the mother of invention than website development tools is the mother of ecommerce success.

Web branding unique sells

What do you offer your customers that no one else provides? Whatever that is may be a point of branding.

Whatever is unique to your business may likely be a positive point of web branding. It may not be enough to simply try to be competitive on price. If your business is similar to dozens of other online businesses you need to discover what it is that makes your business unique. It may be something as simple as free shipping when no one else provides this perk.

For one well-known pizza chain the brand they chose was a delivery within thirty minutes of order or the pizza was free. They made a big promise and then worked chain-wide to make sure they could deliver on the promise. This meant everyone worked toward a common goal of on time delivery. It wasn’t a matter of demonstrating taste tests and customer referrals - it was a unique gesture that helped brand the company.

It would be safe to say that web branding is vital to long-term success. Because every business does something different this means that every business has the potential to point out what makes them unique. Potential customers want to know what it is that makes you stand out. They want to have a reason to buy from you. For the pizza consumer, the “30 minutes or it’s free’ offer was perfect because it played into a sense of gaming. The consumer figured it was probable the company couldn’t deliver in thirty minutes so they ordered in hope that their pizza would be free – at least some of the time.

One company I’m familiar with has made it a habit of wrapping all their jewelry gifts with a satin rose and bow. Among women who received those gifts there was an excitement in knowing there would be a quality jewelry gift inside.

Your web branding point could be linked to a particular product, but it could also be linked to specialized service, no-cost extended warranties or complimentary delivery upgrades.

Find your niche – not just in the products or services you provide, but also in how you present yourself to potential customers through positive web branding.

Work at being able to make big promises and then do everything you can to deliver. This means always challenging yourself to do better, implementing ways to improve, adjusting the course of action until your customers rave about the quality and service you offer.

Who are you? When you figure it out, use the information in web branding.

Four easy steps for online money

Do you like to generate some quick cash? Stop searching for information about making money online. There are many different ways to male money online and some are more difficult than others. Let’s face it, many people that first come online and find out they could make a few bucks realize really quickly that it's not all that easy.

There are a lot of sites out there that will let you purchase information that you can use to learn how to make money using the Web. Each site promotes a different way of making money online. Some may talk about affiliate marketing, others discuss how to use their blogs or the power of Web 2.0 and yet others review how to use AdSense and PPC (pay per click) to boost their business.

In all cases, the new and aspiring Internet marketer is confused, lost and all too quickly fed up and frustrated after just a short time and most likely a ton of money they feel was thrown out the window.

And yet, making money online doesn’t have to be difficult, you don’t even have to have a website, your own products are not needed and you don’t have to run a massive affiliate program of your own to at least make some money to help you get started and you can quickly plug that hole in your wallet where all those precious dollars have been falling out of.

One of the simplest and quickest ways to get started generating some revenue online is to use articles coupled with affiliate marketing.

Here’s a simple guide to help you get started:

1. Head over to Clickbank (search for clickbank using Google) and take a look at the many products waiting for you to promote them.

There are a few things you might want to look at while you are browsing around the Clickbank marketplace. Clickbank has a pretty good guide that will tell you how to differentiate between products that are performing well and those that are bombing.

Here’s one simple tip to keep in mind as well. As you look through the pitch pages, think to yourself for just a moment, if I were interested in this product, does this page even grab my attention? Would you be likely to purchase what you saw?

Once you have picked out a couple of products you really like, consider purchasing them so you can provide high-quality reviews of them.

If the budget is tight, that sometimes isn’t an option, so you will have to make note of the features, benefits and any other important information you got from the sales page.

2. Write one article. Yes, that’s it. Write one simple article that features some of the key benefits of the product you will be promoting. Keep it simple and don't make it look like a sales page.

For example, if the product you plan to promote is about Planning Your Wedding, you could write your article based on "The Top Seven Things To Keep In Mind When Planning Your Wedding" and then list the seven things from the sales page that are related, such as Choosing The Location For Your Reception, How To Avoid Relatives Embarrassing You, How To Keep Your Bridesmaids From Looking Like Clowns.

Whatever the information you found, write it out in a bullet point list and then add a few short sentences to each bullet point. It doesn’t have to be fancy, short and sweet works better. For example, if you are working on Choosing The Location For Your Reception, you could add a sentence or two about the things to keep in mind if you are planning an outdoor reception.

3. Use The Resource Box. If you go look at some of the popular article directories, such as eZineArticles, you will find at the bottom of each article a section known as the Resource Box, also called About The Author.

This is your place to shine. Your article was to the point, without any sales pitches, but now in this last part you are free to tell a little about yourself and if you have a website you can add a link there too. You can also suggest a helpful solution that could further assist the reader with the challenges of planning their own wedding.

Keep in mind that you only have a few lines for the resource box, so you will definitely have to rewrite it a few times just so you can tweak it and get it just the way you want it. Ultimately, the goal is to have the reader click the link at the end of your article and purchase the product you are promoting. So make it straight to the point. A simple and yet effective example might be: "For more helpful information as well as awesome ways to save hundreds if not thousands on your wedding visit youraffiliatelink today".

Again, you don’t want it to be fancy, but your call to action has to make sure the reader has no choice but to click the link and hopefully the sales page you are referring them to is good enough to close the deal and earn you some referral commissions.

4. Use Article Directories. If you go to Google and type in Article Directory, you will find hundreds of different websites where you can submit your article for inclusion. There are other ways to spread the word about your new article, but directories are a quick and easy way to get the word out there and they are all quite easy to use.

Just search for the article directories and then submit your new article to as many as you can. If possible, try to submit it to at least 20 or 30, but the more the better.

What will happen is that webmasters, bloggers and newsletter publishers that search through these directories will come across your article and if it’s a good match for their readers and visitors they will be inclined to post your article on their website, or publish it in their newsletter and they will include your Resource Box, along with the link to the product you are promoting.

This has the potential to get your article very quickly on thousands of websites, in front of tons of newsletter readers. You don't have to spend a single penny for all this exposure and advertising, you don't have to have your own fancy website or subscriber opt-in list and you don't have to create your own product.

This same method has been used for quite some time very successfully and has in many cases returned more than just a few hundred bucks within a couple of weeks. In some cases, a single article has returned over a thousand dollars in a month and the best part is that your article will continue to be out there, week after week for others to see, click your link and order the product, making you more commissions.

The final thing to help you get started is when you’ve gotten this far congratulate yourself. You have done more than many of the people "day-dreaming" of making it online; you’ve actually done something about it. Now get back over to Clickbank and find yourself another product to promote, start back at step 1 and have fun making money.

Practical tips for choosing seo services

Hiring SEO services can help bring more customers and therefore more sales into your online business. It is very important to optimize your website to make it as accessible and visible in the online world as possible. So by now you should have a great website with a nice design and good content. However, what good is a website if your potential customers have no way of finding it? This is where SEO services become significant: allowing people to find their way into your website.

You have to understand that the kind of SEO services you get can either be a boon or a bane in your business. SEO is one of the most important components in online marketing strategy so it has become increasingly necessary. There is a large number of SEO services all over the Internet today. Unfortunately, some SEO services provided by some companies are rather shady, so make sure you do not deal with unreliable companies.

Here are some practical tips to help you look for good SEO services:

1. Use your instinct in choosing an SEO company. If you are uncomfortable with the deal, walk away. Never force yourself to make a deal with an SEO company if you do not like their terms. Or, if there are some conditions which are uncomfortable, never hesitate to ask. Their answers should address your anxiety, and will not increase it. If you still feel uncomfortable despite all the explanations, you are better off finding another company.

2. The price you pay is usually proportional to the quality of SEO services you get. Companies who have been in the SEO services industry for a long time and have established their reputation usually charge more. You may find the additional charge worth every dollar as they can offer you the best SEO services to fit your every need. On the other and, if you go for companies that give out unbelievably low prices, you run the risk of receiving poor service without substantial results. However, this should not mean that you should stop looking for cost effective SEO services. There is also a possibility that you may encounter providers which offer their services for rock bottom fees because they already earn much. There is also a number of reliable SEO services provider which offers cheap service as business strategy to attract more customers. Basically, this tip means that the price you pay for SEO services should not solely be your basis for choosing an SEO company to hire. Your main consideration should focus on the reliability and the credibility of the SEO company you have in mind.

3. Set a practical budget for SEO efforts and make the most out of it. Come up with a realistic budget that suits your business's current situation as well as your marketing needs and goals. Your goals must be just as realistic as your budget. Do not expect that allotting only a meager portion will take you right up into the first ten search engine listings. If you intend to land on the top 10, or even just in the top 20, be ready to spend a lot as SEO services providers usually do charge a fortune to get you that top 10 slot.

4. Widen your options. With all the choices you have for choosing an SEO company, look out for several options and scout around for great SEO services providers. Do not content yourself with companies who claim that they offer the cheapest SEO services as you will probably end up with a low quality result or even have your site banned if the SEO firm engages in "Black hat" techniques. Instead, aim for those companies who provide the most efficient and effective strategy to give you the best service that they can provide. What you should aim for is one who will give you the best value for the budget that you have set aside.

SEO services these days are more expensive than ever. The main reason for this high price is the same reason why you need to get one, anyway. SEO is known for its effectiveness in drawing customers into online sites. The more visitors translate to more chances of conversion and therefore, more sales. The price you pay for SEO services theoretically is worth every penny and will pay itself. So, make sure you choose the right SEO services to provide you only the best results.

Ways to find a home business opportunity

It is not easy to find a home business opportunity. There are plenty out there, but the key is finding a home business opportunity that is legitimate and that is not easy. There are many opportunities that may seem great but in the end they turn out to be nothing great at all. To find a home business opportunity that is going to be good and actually have potential for turning a profit, a person needs to learn how and where to look.

One of the top places for a person to go when they are wanting to find a home business opportunity is the internet. This is no surprise since people use the internet for almost every other aspect of their life. However, the internet is also a huge pool of scams waiting for their next victim.

The first place most people go is a search engine. This will produce a lot of results, but the quality is really dependent upon the keywords a person uses. Keyword like ‘work at home’ or ‘home business opportunity’ are going to drum up a large majority of scams. The better choice is to use narrower terms, such as ‘affiliate program’ or ‘independent contractor positions’. These more targeted keywords will help to find the legitimate home business opportunities.

Even better than a search engine, though, are work at home or home business websites. The type of site to look for is one that provides useful information and also has a message board where members meet and discuss home business opportunities or work at home information. These websites provide first hand accounts form people who have been there and done the home business search. The information found at websites like this is priceless.

It is also possible to find home business opportunities offline, but these are usually going to involve a large investment and many times they turn out to be scams, too. Ads in local newspapers are on top of the list for scams. Many times they request personal information or a deposit for information which is the number one sign of a scam. So, a person is not even safe searching offline.

One of the top rules about finding a home business opportunity is to always get all the information first and decide later. A person should never just jump into an opportunity, even if it is recommended by others. Gathering the information about the opportunity first will help a person learn about the work they will be expected to do and the type of business it is.

There are many ways to find a home business opportunity. There really is not a wrong way to go about it, but there are ways that can help. By using targeted keywords in internet searches or seeking out the help of current home business owners a person is more likely to find a good, legitimate home business opportunity and avoid the scams that will end with a loss of money and no profit.

The squeezable aluminum tubes

Not all aluminum tubes have a cylindrical shape. Not all aluminum tubes have a hard surface. Aluminum has been used in tubes that can hold pharmaceutical products, household products or industrial products.

Pharmaceutical products, household products and industrial products often contain strong chemicals. Such chemicals would probably eat away at most packaging materials. Such chemicals add to the challenge of enclosing a powerful cream, gel, ointment, sealant or lubricant in a leak-proof container.

The makers of pharmaceutical products rely on aluminum tubes to maintain the sterility of packaged creams, gels, ointments and personal lubricants. The makers of pharmaceutical products must keep their production facilities in compliance with strict regulations. The aluminum tubes guarantee proper delivery of the correctly manufactured product.

Prescription medicines for skin disorders normally come in aluminum tubes. Certain feminine products, lubricants and creams, come in aluminum tubes. Dental care rests on the dependability of a product that comes in an aluminum tube.

Today, aluminum tubes can be designed to help consumers squeeze as much as possible from any tube. Today aluminum tubes can be given a fancy cap, one that hides a sharp tip. The sharp tip can be used to punch a hole in the thin aluminum seal that has been used to cover the opening to the tube.

Vivid print can stand out boldly on an aluminum tube. The paint colors do not fade over time on an aluminum tube. For that reason, an aluminum tube provides makers of certain health care products with a powerful marketing tool. In 2004 the Motebello Company was recognized for creation of the “Tube of the Year.”

Why did the Tube Council give that company such an award? Motebello had designed an eye-catching aluminum tube. They had put a label with four colors on a white enamel background. The enamel surface covered an aluminum tube, and it drew the attention of shoppers, those who walked by a shelf on which tubes of Polysporin had been placed.

A tube made from aluminum can be painted with oil-based paint. The chemicals in an oil-based paint have the ability to cross-link with one another. Once such cross-linking has taken place, the colors in the paint remain unaffected by the various tube-manufacturing techniques. Such techniques can ensure creation of a shiny and bold aluminum tube.

More than pharmaceutical products, cosmetics and health care products can be found in aluminum tubes. Such tubes can serve as secure containers for industrial products as well.

Adhesives, sealants, caulks, paints and silicones all retain their important chemical properties, when stored in an aluminum tube.

Artists too are familiar with the squeezable nature of an aluminum tube. Artists who work with oils get the colors on their pallet from oil-based paints. Those paints are stored in aluminum tubes. Because an enamel surface can go onto each of those aluminum tubes, a colorful label can be put onto each tube. Thanks to such labels, the artists who use them can tell without reading the label what color should come out of any one paint tube.

What you can do to generate website traffic

Website traffic is the most crucial part to having an online business. Sure you have to have a product with public appeal and quality content to promote your product. But without traffic, you will have no business. It may take time, but there are some things you can do to generate website traffic for yourself.

The more back links you have to your website, the more people have a chance to getting to your website. A back link is essentially another website that has your link on it. If you have 50 back links, there are 50 places people can find your website link and get to your website. That is why it is vital that you try to get as many back links as possible.

One way to get a back link is to write testimonials for any business that you have gone through that already has a high page rank. If the business has a high page rank, that means they are reeling in a lot of traffic each day. Not everyone looks at the testimonial page, but there are many who want to see what that business is all about. And that is where your link becomes relevant.

Another way to generate website traffic is to write articles. If you can write clear and precise articles that offer something fresh, it can be a great way to show your knowledge on your topic. Then, write out a resource box and begin submitting your article all over. Each article directory that publishes one of your articles acts as a back link, so submit to as many directories and sites that you can.

One of the more popular ways to generate traffic is traffic exchange. Traffic exchange is a type of website that provides a service for webmasters in exchange for traffic. As you submit your website, you then have to browse other member’s sites in exchange for credit. The way you benefit from this is that other members will view your site, and may become enthralled by it and purchase something.

The last way you can generate more website traffic is by posting in forums. The more forums you post in, the more variety you can bring to your website. It is equally important that you post several times in each forum so that people become familiar with you. If you make a post every day in several different forums, people will eventually come to your website to see what you are all about.

Without website traffic, you have a great website with no business. That is why it is essential that you take into consideration the tips listed above to begin generating traffic. It is crucial that you are patient, but by doing a little of everything, you will reel in loads of traffic.

Adsense arbitrage voodoo review - hot or not

After having a chance to take a look at the principles and tips of the book, I felt compelled to write this Adsense Arbitrage Voodoo review of my findings. Can the system really change the way you look at Adsense arbitrage and affiliate marketing, and as a result make you more money? This is the key question I had in mind while going over the system, and I’ll relay the answer to you in this brief review. Hopefully, after reading this you’ll have a better understanding of what the book is all about and whether or not it is something you can benefit from.

Internet advertising is one of the newer ways marketers get the word out about their products, services and websites. Highly effective, it is also highly lucrative if you know what you’re doing. As you probably already know, the term “Adsense arbitrage” refers to sending cheap Google Adwords traffic to a page that has Adsense ads in it. As people click on your advertisements, you make money. George Katsoudas has mastered this system, and is letting you in on his secrets in his book Adsense Arbitrage Voodoo.

Katsoudas will teach you how to make boatloads of money by paying attention to proper keyword research, achieving a high Adwords quality score, increasing your click through rate and your pay per click rate and achieving a high Adsense Quality Score. The ways to do all of these things well are clearly and simply outlined in Adsense Arbitrage Voodoo.

The book is affordable and can pay for itself in a matter of days. In fact, Katsoudas is so sure that Adsense Arbitrage Voodoo will make you money, if his system doesn’t earn you $400 or more in profit in just seven days, the manual is free. You get your money back, and you get to keep the book. Obviously, I’m a huge fan of the revolutionary system and highly recommend it to anyone who is looking to increase their earning potential. Try it out, you’ve got nothing to lose!

Mc donald s and las vegas became huge businesses using promotional marketing

Promotional marketing is a great way to build your business. Promotional marketing is often overlooked by many business owners. McDonald's and Las Vegas Casinos have taken full advantage of promotional marketing techniques and you should do the same. Promotional marketing can be very effective when employed correctly. We will take a look at a couple of companies who use promotional marketing in their marketing campaign. Many successful companies understand the whole point of business is to get you in the door. If you notice Las Vegas does not advertise their slot machines or game boards, instead they advertise the Las Vegas lifestyle. They just want to get you there, full well knowing once you are there you will gamble.

First let's look at McDonald's. McDonald's does not have the best tasting food or the healthiest food but McDonald's is still one of the most successful restaurant chains today. Why? Two reasons first McDonald's buys

real estate in key locations and second they employ effective promotional marketing techniques. Let's take a look at the techniques they use. If you notice McDonald's does not list the benefits of eating their food, why? Their food is not the best food around so they can't. Instead they have a ton of promotional techniques. Remember the beanie baby craze? This was started by McDonald's. McDonald's just sold new beanie babies every week. These beanie babies were going on Ebay for hundreds of dollars. Do you see the whole strategy behind this? See all they wanted was to get you in the door. Full well knowing once you were inside of a McDonald's you would most likely also buy a hamburger and fries besides just a beanie baby. They also employ the same strategy with their Value Meals, Happy Meals, Monopoly Game Sweepstakes, and Dollar Menu.

Next let's look at Las Vegas. Las Vegas casino's are masters at using effective promotional marketing. Las Vegas Casino's are their for one reason and one reason only and that is to make money. Las Vegas casino's do not advertise about gambling, instead they focus on the Vegas lifestyle. "What Happens In Vegas Stays In Vegas!" is one slogan they have going. They advertise the free rooms, the Vegas nightlife, the Vegas shows, and boxing matches. Their whole goal is just to get you inside of their casino. Knowing full well once you are inside the odds are in their favor you will gamble and lose. It's genius marketing.

Now granted you may not have the spending budget of a McDonald's or Las Vegas casino but you can still use promotional marketing for your business. For example you could give out a free Vegas vacation for the 1,000th customer. Or you could give out little things like a free car wash for the first 100 customers. The main thing to remember is to make sure you give out something of value and your promotional marketing efforts will be effective.

The revolutionized ebay etailsolution software

With the help of eBay, the auction business has received a new meaning. With the help of the many eBay auction software it has, it is now possible to make money through auctions with minimal computer skills. In fact, the latest eBay software, eBay etailsolution software has revolutionized the concept of online auctions.

Auction businesses are automated with the help of eBay etailsolution to produce maximum income from eBay. EBay etailsolution software has provided the boost eBay business required as this is an eBay auction software where sellers can sell products in large numbers, and thus make more money through eBay.

EBay software developers have developed eBay etailsolution software so that the chores eBay sellers had to do manually is now done by the software. In fact, it is considered that eBay etailsolutions are eBay certified service providers and is proven by the eBay certified eBay service provider logo.

The eBay etailsolution software not only helps you with your selling chores, it also helps in finding suppliers for products you want to sell. There are many auction management tools that eBay etailsolution software has where you are helped in creating ads, and thus help in listing. You are also provided with a monthly research and sales report based on all your eBay sales. With this information that eBay etailsolution software provides you, you will know the product most sought after in eBay, average prices of products and important marketing information about eBay.

Sometimes, you may also be offered an order fulfillment software package in the eBay etailsolution software where you can process your payments, receive help from shipping labels and your email management. This email management part of the eBay software is actually part of eBay auction management software. With this eBay auction software, you save time and are able to list more items for auctions every week.